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Wednesday, April 27, 2005

Ford's (F) Mission Statement

Our Vision

To become the world's leading consumer company for automotive products and services.

Our Mission

We are a global family with a proud heritage passionately committed to providing personal mobility for people around the world.

We anticipate consumer need and deliver outstanding products and services that improve people's lives.

Our Values

Our business is driven by our consumer focus, creativity, resourcefulness, and entrepreneurial spirit.

We are an inspired, diverse team. We respect and value everyone's contribution. The health and safety of our people are paramount.

We are a leader in environmental responsibility. Our integrity is never compromised and we make a positive contribution to society.

We constantly strive to improve in everything we do. Guided by these values, we provide superior returns to our shareholders.

Source: Ford Motor Co.
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